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Home About Plus Dane Who we are Our Leadership Team

Our Leadership Team

Our homes and our customers are at the heart of everything we do, and together our Leadership team is instrumental in making sure we are providing the best possible service to the communities we serve.

Alison Horner - Director of Governance

Alison has worked in the social housing sector for over 20 years in roles including supported housing, income, lettings, and housing management before moving into governance in 2008. She has held a number of senior positions in housing associations across the north-west.

Her responsibilities at Plus Dane include governance and assurance, risk management, data protection and performance and health & safety. She is also Company Secretary.

Alison has a masters in housing, is a qualified risk manager and holds a Chartered Institute of Housing qualification.

 

Chris Morris, Executive Director of Customer, Communities & Homes

Chris is responsible for a number of service areas including customer experience, housing management, repairs and maintenance, asset management, compliance and engagement and partnerships. 

Chris has 15 years’ experience in the social housing sector having held a number of senior roles in housing associations across the North West. He has over two decades experience in all aspects of property including asset strategy, investment, repairs and sustainability.

He is an experienced non-executive director and a member of the Royal Institution for Chartered Surveyors. 

Claire Dixon - Deputy Chief Executive Officer

Claire is responsible for a number of departments including Development, Finance, Governance & Assurance, Performance, ICT, Programmes and Procurement.

As Deputy Chief Executive, Claire has responsibility for Plus Dane's compliance with all aspects of regulation, including the Consumer Standards.

Claire is an experienced non-executive in the charities sector. She has worked in social housing for over 20 years, starting her career on reception at a local housing office. She has achieved Chartered status with the Chartered Institute of Housing, is a qualified company secretary and most recently completed her coaching qualification.

Danielle Sharp - Director of Communications & External Affairs

Danielle has worked in communications and marketing across different sectors for over 25 years with specialisms in insight and behaviour change, internal communications and crisis communications. 

Danielle leads the Communications team, and is responsible for developing our corporate, internal communications and strategic stakeholder engagement strategies. She is a member of the Chartered Institute of Marketing and is a qualified executive coach through ILM.

Howard Cover - Director of Communities

Howard is a housing professional with nearly 40 years of experience in social housing. He has held a number of senior roles in North West housing associations and local authorities and is an experienced non-executive.

Howard’s career focus has been in all aspects of housing management including tenancy management, income, lettings and community engagement. He has been involved in multiple community regeneration initiatives and throughout his career has successfully transformed housing services to improve customer experience.

At Plus Dane Howard is responsible for Supported Services, Community Safety, Older Persons Supported Services and tenancy and neighbourhood management. Howard holds a Chartered Institute of Housing qualification.

Ian Kelly - Director of Digital and Innovation

Ian has worked in the housing sector for over 15 years, across functions such as Repairs, Asset Management, IT, Business Intelligence, Procurement, Performance Improvement and Project Management.

He has also worked in construction, hospitality, and entertainment.

Ian is responsible for Business Intelligence, IT, and Programmes, collectively known as the Digital and Innovation team. Ian and his team look to transform ideas into positive solutions for colleagues and customers.

Ian Reed - Chief Executive

Ian joined Plus Dane in 2007 as Head of Customer Services, and over the years held a number of roles including Executive Director of Corporate Resources before becoming Chief Executive in January 2021.

Prior to joining Plus Dane, Ian held a number of senior management positions in customer contact, retail and financial services.

Ian’s priority is to make sure Plus Dane is financially robust and best placed now and in the future to provide the best possible service to our customers.

Ian has an MSc in strategic planning and is a qualified executive coach, encouraging coaching as a cultural mindset.  He is passionate about leading people, teams and partnerships to deliver better outcomes for customers and communities.

Jess McKinlay - Director of Finance

Jess joined Plus Dane in April 2023 having held senior positions in the NHS, rail industry, MOD and events and hospitality sector.   

As Director of Finance, Jess leads the finance and procurements teams and is responsible for annual budgets, forecasting, business planning, statutory accounts, audit, regulatory returns and procurement.

Jess is ACCA qualified.

Lisa Candland - Director of Homes

Lisa has worked in social housing for 15 years and held a number of senior roles in housing associations across the North West. Prior to this she worked in manufacturing and engineering.

Lisa’s expertise is centred around transformational change in repairs, asset management and compliance.

At Plus Dane, she is responsible for our repairs service, asset management and compliance teams, and is also our appointed person for Building Safety.

Lisa has an MBA and an ILM coaching qualification.

Natalie Rose - Director of Customer Experience

Natalie came to Plus Dane in 2023 from a regional housing association and brings a wealth of experience to the role, having worked across the public and private sectors in her career, including senior management positions at Manchester Airport Group.  

Natalie leads the Customer Experience teams including Complaints, Income and Welfare, Lettings and Customer Access Teams.

Natalie is responsible for delivering a seamless customer experience and helping us achieve greater levels of advocacy, customer satisfaction, increased efficiency, and effectiveness.   

Siobhan Moore - Director of Growth

Siobhan is a career housing professional with a degree in housing and 35 years experience. She started in housing management before gaining experience in stock transfer, acquisitions and mergers and home improvement agencies. More recently, she has focused on affordable new homes development and sales, marketing and management.

Siobhan is a member of the Chartered Institute of Housing and a Board member for the JV North consortium.

Siobhan is responsible for the delivery of our ambitious growth strategy and our leasehold, commercial and property sales function through the Growth and Homeshub teams. 

Jas Samra - Director of People

With more than 20 years of HR experience in the public sector, Jas has a proven track record of strategic leadership and successful change management.  

Jas has previous experience with Crown Commercial Service, and has previously held roles in the Environment Agency. 

Jas is passionately committed to education, skills development and community, and is also a governor of Hugh Baird College in Bootle.  

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